After the very difficult and poor cut flower
market situation during the month of January,
all did improve very much as from the beginning of
February. Valentine’s cut flower demand, sales and
results have been very good and satisfactory,
reported traders. Supplied quantities have not been
very big, but just enough. Purchase prices were
extremely high this year, for both flowers
originating from the Netherlands and overseas
imported products. Especially roses and in
particular the red varieties were expensive. It was
mentioned in last month’s report that one shipment
of roses from Ecuador arrived delayed and
therefore some damage to the flowers caused quite
a loss. However, finally most of the flowers could
be sold for lower prices and only a minor part could
not be sold at all. Luckily, no other quality problems
showed up. During the post-Valentine week the
market remained steady, and prices were more or
less normal for this period of the year. However,
during week number nine prices for flowers,
especially for roses from the Netherlands, did
increase again quite considerably, as a result of
higher demand for the approaching International
Woman’s Day, took place on 8 March. Mimosa, the
Woman’s Day’s product number one seems to be
plentifully available this year ann for normal prices.
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